Co-opting
Adopting or mimicking aspects of another group or competitor to neutralise threats, gain influence, or draw converts—without full alignment.
Adopting or mimicking aspects of another group or competitor to neutralise threats, gain influence, or draw converts—without full alignment.
This is an early draft and isn't yet up to our standard.
Embrace and Extend
This is an early draft and isn't yet up to our standard.
Market Enablement
Raising Barriers to Entry: Increasing Expectations within a market for a range of user needs to be met in order to prevent others entering the market.
A strategy focused on making your technology, process, or specification the dominant benchmark in a market, thereby disadvantaging competitors who use alternatives.
Threat Acquisition: Buying Potential Competitors
Undermining Barriers to Entry